Jon Taffer is the Gordon Ramsay of the bar and nightclub business. In each episode, Taffer helps transform a struggling bar into a vibrant, profitable business, utilizing his expertise as a nightlife consultant

Jon Taffer
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Bar expert Jon Taffer attempts to get The Blue Frog 22, a failing bar in Chicago, to grow up. To do that, he'll need the mother-and-son owners, Mimi and John, to ditch the "Mom's Basement" aesthetic that's dragging them down.
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